Designing Visual Identities for Growth and Legacy in Canadian Water Polo

I was honoured to design two logos for Water Polo Canada, each representing an important initiative within the organisation. The first was for "Learn to Play Safe," a program developed to provide members and registrants with essential information on safe sport practices. The second celebrates the Canadian Water Polo Hall of Fame, recognising the outstanding achievements and contributions of Canadians to the sport.

Let's work together

Learn To Play Safe Design Process

My logo designs focus on integrating the existing elements of the original logo, featuring the Canadian maple leaf and a person, into two distinct concepts tailored for different purposes.

For the "Learn to Play Safe" logo, I introduced a book element to emphasise the importance of knowledge, opting for a combination mark that maintains a modern and fresh aesthetic while preserving the essence of the original design.

Top 2 Designs Before Final

Chosen Design

Hall of Fame Design Process

The Hall of Fame logo was designed to resemble a medal, incorporating laurel imagery to evoke achievement and honour. Rather than creating something entirely new, the goal was to evolve Water Polo Canada’s existing logo into a distinct mark for the Hall of Fame, building on its established identity. A key challenge was balancing the two long names—Canadian Water Polo Hall of Fame and its French counterpart—while maintaining a cohesive, visually balanced composition. The official final version is bilingual, but I’m presenting the English version here to better highlight the design details. Both logos respectfully build on Water Polo Canada’s branding while serving the unique goals of each initiative.